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Friday, 18 March 2022 | Live on your Screen

The fusion of advertising and commerce is transforming the digital ecosystem


The conference will examine what some analysts refer to as “the tectonic shift of the decade” – that is, the rise of Retail Media and the resulting far-reaching changes to the digital advertising ecosystem.  The drastic impact of this phenomenon will be felt by all: Advertisers, Retailers, Agencies, Publishers and Solutions providers.  Hence the urgency in being proactive, in being fully prepared.


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Key topics


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  • Megatrends and outlook for ’22
  • Value chain restructured, both in demand and supply
  • Reshaping and rebalancing the marketing and purchase funnel
  • The opportunity (and challenge) for Retailers
  • Strategic options and best practices for Brands
  • An enhanced (and complex) role for Agencies
  • The repositioning (and new value sources) of Publishers
  • Solution Providers 3.0 : Data & Measurement, Tools & Tech
Meet the

Speakers


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Sophie  Cassam  Chenaï

Chief Digital Officer, Le Parisien

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Alexis Marcombe

Managing Director, Carrefour Links

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Sander Mes

Regional Managing Director, Criteo Retail Media

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James Neale

Global Head of eCommerce, Blink Consulting / MediaCom

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Tom Suttle

Senior Digital Advertising Analyst, IAB Europe

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Eva Christopoulou

Managing Director, Tailwind

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Evi Dimitrakaki

Media & Consumer Engagement Lead for Italy, Greece and Cyprus, Mondelez

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Stelios Kosmidis

Business Unit Director, ForestView

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Giannis Stoubos

Chief Revenue Officer, Tailwind

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Paulina Tsathiri

Commercial Director Marketplaces GR, RO, CY, ProjectAgora





The conference is addressed to:


BOOK YOUR SEAT

  • Retailers
  • Brands
  • Ad & Media Agencies
  • Publishers
  • Solution providers

Why should you attend


The Retail Media Conference is a new conference, shedding light on the fusion of advertising & commerce. This emerging practice will affect Advertisers, Retailers, Agencies, Publishers and Solutions providers. Thus, the conference is a must-attend event from executives who need to be updated and prepared for the imminent changes in the landscape of digital advertising.

More than 200 executives are expected to attend the conference. Our virtual platform offers an integral networking experience, giving attendees the opportunity to meet with prospects, reinforce business relationships and also participate in interactive Q&A sessions, live polls, video chats and competitions.

The Conference will feature all the aspects of Retail Media along with best practices from the global market, in order to assist marketers, agencies and publishers in getting to know the trend and building effective strategies.


BOOK YOUR SEAT

Gold Sponsor

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TDG is a Marketing & Commerce Holding Group with leading presence in the fastest growing markets in EMEA.

TDG portfolio companies apply Insights, Business Acumen & Technology, to help marketers, media owners and agencies transform to their potential.


Grand Sponsor

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Criteo (NASDAQ: CRTO) is the global technology company that provides the world’s leading Commerce Media Platform. 2,700 Criteo team members partner with over 21,000 marketers and thousands of media owners around the globe to activate the world’s largest set of commerce data to drive better commerce outcomes. By powering trusted and impactful advertising, Criteo brings richer experiences to every consumer while supporting a fair and open internet that enables discovery, innovation and choice.


Under the Auspices


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Organised by


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Livestreaming by

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CONEQ provides technical equipment and services to any kind of event. With our Simultaneous Interpretation Systems, Conference Systems, AudioVisual Equipment we support events and provide the best service to our customers. Our professionalism, our high quality of service and state of the art equipment offered to over 600 large and of great significance conferences during the last 5 years have certainly contributed to our constant uptrend. Call us at (+30) 211 2163453 or email us at [email protected]

Contact Us


Tickets
Stelios Kiosses, T: 210 661 7777 (ext. 149), E: [email protected]
 
Sponsorships
Anna Gyparaki, Τ: 210 6617777 (ext. 152), Ε: [email protected]
 
Content
Vassiliki Kotzia, Ε: [email protected]

BOUSSIAS

  Kleisthenous 338, 15344, Gerakas, Attiki, Greece
  +30 210 6617777
  +30 210 6617778
  www.boussias.com